Video Production Cost Depends on Several Factors
The cost of video production depends on several factors
which include the duration of the film, the complexity of the shoot and editing
requirements. It also depends on the purpose behind creating the video whether
you are looking to build heart touching brand promotional videos that deliver
powerful experiences, or you are making a video just for the sake of having an
online presence. Last but not the least, the production values matter.
Production values are the main attributes that contribute to the quality of the
video and decide the cost of your video. These include, camera and lens
quality, graphics and editing, actors, audio quality, laying the video
concepts/storytelling and so on. All these production values make-up for the
cost of the video.
Let's Understand This with The Help of Examples.
Pre-Production
Expenses: Pre-production is the stage where video concept and blueprints
are laid. At this stage, your main expenses will be the expertise used to
develop the concept, length of time required for storyboard development, script
writers, cost of venue, arranging various logistics and props, hiring the
actors etc. As the size of your video production increases, so will the cost of
each one of these. Reach out to a professional yet affordable video productioncompany that can help you generate quality content or script that will create a
value for your company.
The Filming Cost:
Once you begin shooting the video, the cost for the production will depend on
number of manpower and equipment's that you use. The number of filming days,
locations/venue, the expertise of the crew, per day expenses of the actors
hired, facilities provided for them determine the cost of the production. Any
additional equipment's like cranes, specialized lens, recording gear or
lighting will increase the cost.
Post-Production Cost:
Once the filming is over, the major element deciding the cost would be editing.
Your editing cost will vary depending on the complexities of editing, length of
the film, the technology being used, adding graphics and music, mastering,
licensing and reproducing the film in multiple digital formats. The cost will
also vary depending on whether you get all this editing under one roof or from
various service providers.
All the above-mentioned stages and factors determine the
cost of your video. The trick is to find a video production company that can
understand your brand story and goals in and out and will work accordingly to
deliver the output.
